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A Brief Glimpse at Farmville (February 2017)

We have our roaster, we have our smallholder network and we have you — now it’s time to scale up. FarmVille is what happens when you bring ambition, idealism and some of the world’s foremost coffee experts to a fertile plantation in Ethiopia and try to turn the coffee world on its head. This February we’ll publish our first official update on our first steps towards a real-life Farmville in Ethiopia.